Arts & Entertainment District

New and Coming Soon to Huntsville

Huntsville is growing, and with that growth comes even more options for visitors. From new restaurants and hotels, to entertainment and mixed-use developments, the list of reasons to plan your trip to the Rocket City just keeps getting longer!

New Projects

MidCity Huntsville 


  • Marriott Aloft Hotel will be the ideal getaway when visiting MidCity. Currently slated to open late 2019, Aloft will have six stories and offer 130 guest rooms
  • Outdoor lovers rejoice! REI Co-Op has plans to open a location in MidCity within the coming year. Inside, the store has everything one would need to camp, hike, climb, cycle, paddle, and run during every season
  • Restaurants coming to MidCity: Wahlburgers, Pies & Pints, and Dave & Busters 
  • Highpoint Climbing and Fitness 

CityCentre at Big Spring 

Visitors now get a stellar view of Big Spring International Park by staying at the new AC Hotel. The new 120-room hotel is within walking distance of the Von Braun Center, downtown restaurants, shopping, and events.


  • Alabama's only AC Hotel with 120 rooms
  • Full service restaurant and bar, The Gemini Kitchen + Cocktails
  • 3,000 sq. ft. of meeting and event space
  • Artisanal food hall



  • Food Garden, including Kamado Ramen, Oh Crepe, Pourhouse wine and cocktail bar, and Mazzara's Italian Kitchen featuring Giustino's Gelato
  • Office and meeting/event space

Town Madison 


  • Rocket City Trash Pandas Minor League Baseball Stadium (April 2020)
  • Mixed-use retail and residential space
  • Home2 Suites Hotel - 107 rooms
  • Margaritaville Resort - 150 rooms, 3,000 sq. ft. of meeting space, lazy river and water park - anticipated in 2020


Expansions and Updates

Von Braun Center

  • The addition of a new ballroom/multi-purpose space of 35,000 sq. ft. that will include an outdoor terrace
  • Renovation of the existing North Hall
  • The addition of 14,000 sq. ft. of breakout meeting space
  • New pre-function/lobby of 15,000 sq. ft.
  • New concourse that will seamlessly connect the existing South Hall concourse and the Embassy Suites hotel
  • Extension of the existing concourse leading from the Concert Hall and Arena to the newly constructed facilities
  • The addition of a new full-service kitchen
  • The addition of a 1,200 capacity music hall and food and beverage venue

John Hunt Park

  • Updates to the park will take place over the next 10-15 years, including new features planned for a state-of-the-art 10K cross country course, 12 sand volleyball courts with a pavilion, walking and cycling paths, a disc golf course, and 15 acre festival area

New Hotels

New hotels announced for Huntsville/Madison County:

  • Hyatt Place at Bridge Street Town Centre - 110 rooms, opening 2019
  • Curio by Hilton in Downtown Huntsville - 117 rooms, opening 2020
  • Tru by Hilton in Village of Providence - 80 rooms, opening 2020
  • Hampton Inn & Suites in Downtown Huntsville - 150 rooms, opening 2020
  • Home2 Suites by Hilton at Town Madison - 107 rooms, opening 2019
  • Margaritaville Resort - 150 rooms, anticipated in 2020
  • Fairfield Inn - 80 rooms, opening 2020
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